4.12B Fast-Track Innovation Using Design Thinking
Thursday, October 19, 2017 4:15 PM - 5:15 PM
Venue: George R. Brown Convention Center
Room: 320A

What would you do if you had one week to create innovative solutions to your company’s greatest problems? How would you inspire participation? Who would you engage? What ideas would be developed? How would you implement them? To spark innovation and design, CallisonRTKL challenges its global offices to an annual competition: SPARKweek. The company provides a globally-relevant topic (i.e., scarcity), a small budget, a rough rubric, and a prize for the best idea. Each office establishes a voluntary set of activities such as panel discussions, competitions, roundtable discussions, and charrettes, to help participants understand the problem. Ideas are developed by small teams utilizing design thinking techniques to innovate quickly and fail fast. Top ideas are vetted within each office, and then examined on a global level. The most promising selections are developed and pitched for further funding and delivery. One of the top outcomes of 2016 evolved into the winning entry in the Open Architecture Collaborative’s National Treasure Design Competition. Blue Current DC solves for proactive mitigation of flooding of the Tidal Basin area of Washington, DC. Attendees will learn how to apply design thinking to help resolve challenging issues and address Corporate Social Responsibility. Learn what worked, what hasn’t, and how your organization can impact the larger community.

Learning Objectives/Outcomes:
Inspiring innovation – Turn impassioned creative thinking into innovative ideas to help solve complex community problems.
Developing/driving culture – Help develop and drive a workplace culture where every idea is a good one and people are eager to collaborate to solve a common problem.
Helping the community and your own company – Put into practice ‘doing well by doing good’ no matter what type of organization.
Engaging employees- Increase employee engagement across generations.
Levels of Learning
200 level
Topic Category:
Ms. Katie Sprague, Senior Vice President, CallisonRTKL
Stefana Scinta, Senior Workplace Strategist, CallisonRTKL